We are looking for a mid-level brand strategist/ planner to join our team. Are you fascinated by understanding businesses and how brand/ marketing can impact their bottom line? This role will involve applying strategic and analytical-thinking to solve challenging brand issues for clients.
WHAT WE DO?
The Pudding is an international branding company who single-mindedly focuses on partnering with organisations to realise their business potential. We strategize. We create. We activate. We measure.
We are a young company doing great things. And we have even bigger plans. We need smart people to help grow the business. If you love fast-paced environments and want to build game-changing brands, keep reading!
Research, analyse and summarise insights from a broad array of inputs (e.g., client documents, research, best practices, market trends) to identify brand opportunities.
Carry out customer research, partnering with specialists as appropriate. Conduct in-depth interviews with client management and key stakeholders. Identify insights and make recommendations to help achieve brand/ business objectives.
Consult and advise on a range of brand topics from brand strategy and messaging to brand implementation and marketing campaign execution.
Translate client objectives into actionable and measurable brand activation/ marketing plans. Own the development of detailed project work plans to deliver integrated marketing campaigns. Define key performance indicators. Create reports and dashboards to measure results.
Collaborate with other consultants and creatives to explore concepts and brand/ marketing solutions (e.g. informal
brainstorming sessions, research best practices). Manage and drive projects through to completion.
Structure and write clear and compelling documents and reports (proposals, marketing collateral, client presentations, proposal responses, case studies etc.)
Partner with client contacts to develop trusted relationships based on a track record of delivery. Lead discussions and manage expectations to ensure effective project communication at all times.
At least 3-5 years working in a management consulting or brand/ marketing/ market research agency role. Or equivalent mid-level marketing experience.
BA in business, economics, marketing or communications.
Obsessed with understanding businesses – specifically solving business challenges through great branding/ marketing.
You must be a team-player. There are no egos in The Pudding.
OTHER STUFF ON OUR WISH-LIST!
Natural ability to connect dots and understand client/ business implications. Commercially curious with a passion for being at the leading edge of brands and marketing.
Willing to challenge yourself and collaborate with others to deliver outstanding client work. Open to exploring alternative
Outstanding communication skills. Passion for writing and editing great copy. Excellent attention to detail.
Addicted to watching brand strategy trends and innovation (e.g. campaigns, media etc.)
Driven and ambitious with a can-do attitude.
Comfortable working on multiple projects in a fast-paced environment.
A growth mindset. Willingness to own problems. A desire to make things better.
We’d love if you had deep expertise in at least 4 of the following areas:
Qualitative and quantitative research (market and customer)
Content strategy development
Channel specialisms; email marketing, web UX/UI, online advertising, media buying, social media, traditional media
Marketing campaign execution
Analytics/ setting and measuring brand/ achieving marketing KPIs
Customer experience/ journey mapping
Project and/ or client account management
Writing creative briefs
Responding to proposals/ bids
Creating and delivering pitch presentations
Dublin city centre